DeGruyter’s University Press Library
We worked with DeGruyter's marketing team in their Boston office to create a fully remote production for the American Library Association's annual conference. The conference took place as a virtual online experience in 2020 and this content was used to promote the University Press Library that DeGruyter offer.
Producer and Director: Ben Sherriff
Motion Designer: Monika Sieminska
Format: Animation and Zoom Recording
Platform: Online Event and YouTube
Fully remote production with motion design
We combined a series of zoom interviews with contributors in remote locations in North America and Germany with slick motion graphic design that was in keeping with the bold and classy brands of DeGruyter and the University Press Library. Librarian testimonial clips were recorded using our Tricaster Mini live production system. This setup allows us to capture the remote contributions in as high a quality as possible and enables OTT direction. This is really important in the corporate sector where business leaders value our gentle encouragement and subtle direction.