Pearson's international marketing team approached Spellbinder to create an animation that introduced a new primary qualification for children worldwide. We worked with a remote team to create this contemporary 2D animation taking inspiration from their theme of continuous progression.
Producer and Director: Ben Sherriff
Art Direction and Animation: Monika Siemiska
Illustration: Jacqueline Nguyen
Format: After Effects and Illustrator
Platforms: YouTube and Social
A global remote production.
This project was delivered in the space of around 10-12 weeks. Ben and Monika have a great working relationship and this is one of the first projects they completed together. We found illustrator Jax on Adobe’s Behance platform and fell in love with her style and her amazing Instagram. Although new to illustrating for animation with Monika’s experienced art direction we pulled together a global effort in creating this content which we are very proud of. The client was over the moon with the results and the messaging.