Pearson Online Academy: Commercial
In 2021 Pearson is launching the Pearson Online Academy UK Global, to provide students worldwide the opportunity to study the UK curriculum. We have created a set of assets to support the global product launch. This animation was designed with a global social audience in mind and is a fun way of depicting how students will learn in this new online educational space.
Producer and Director: Ben Sherriff
Animation Director: Monika Sieminska
Platforms: YouTube, Instagram, Facebook, Sky AdSmart
Designed and optimised from the ground up for cross-platform delivery.
We created this content from the word go with cross-platform usage in mind. We have delivered the advert across both broadcast and socially optimised formats, in 16:9, 1:1 and 9:16. With a global launch Pearson and their advertising agency needed content that would serve audiences on any platform. That’s quite a challenge but certainly, one that we relished!